GDPR Introduction
The European Union has taken a corrective step forward in protecting the fundamental right to privacy for every EU resident with the General Data Protection Regulation (GDPR) which will be effective from May 25, 2018. EU residents will now have greater say over what, how, why, where, and when their personal data is used, processed, or disposed. This rule clarifies how the EU personal data laws apply even beyond the borders of the EU. Any organization that works with EU residents’ personal data in any manner, irrespective of location, has obligations to protect the data. Atlas Autoservice is well aware of its role in providing the right tools and processes to support its customers.
Atlas Autoservice Group Commitment
At Atlas Autoservice, we have always honored our users’ right to data privacy and protection. We have never shared customer information with third parties.
Over the years, we have demonstrated our commitment to data privacy and protection. We already have strong data processing agreements and processes, and we are revising them to meet the requirements of the GDPR. We recognize that the GDPR will help us move towards the highest standards of operations in protecting customer data.
Privacy Notice
This document covers how Atlas Autoservice collects, uses, discloses, transfers and stores your personally identifiable data.
The Purposes for Processing your Personally Identifiable Data
The Group is committed to protecting your personal identifiable data. This Privacy Notice, including the use of cookies relates, to its use of personal information it collects from you via:
Social media;
Mobile devices;
Wi–fi access points.
The content of this document applies to you when you use services in branch, online, via social media interactions, telephone, text, websites and any other form of correspondence.
- Information which may be collected from You
The Group collects your personal identifiable information in order to provide a better service to you. The information you give is stored with your account.
When using the Atlas Autoservice website, information from cookies is used to improve your customer experience, including customised search results, spam and malware detection.
The Group may also collect device-specific information such as your location and log-in frequency information.
- Categories of Personally Identifiable Data that are Processed
Types/classes of information processed include:
- Personal identifiable details – e.g. name, email, telephone number;
- Financial details, where applicable;
- Goods and services;
- Enquiries, compliments and complaints.
Your web browser may provide the Group with information about the device you are using such as an IP address and details about the browser you use.
- Links to other websites
Group related websites contain hyperlinks to websites operated by third parties who have their own privacy policies and related cookies. The Group does not accept liability for the privacy practices of these third parties.
The Group is committed to protecting the personally identifiable data you provide. When you share your information with the Group there is a legal obligation for it to only use your data in line with data regulations.
- Social Media
The Group website contain links and sharing buttons to third party social media websites e.g. Facebook. These third parties may in turn serve you cookies. The Group is not responsible for the placement of these cookies. Please check the data privacy policy for the respective third party social media website for more information.
- Maintenance of Website
The Group uses a third party service to help maintain the security and performance of its websites. To do this it processes the IP addresses of website visitors.
- Online Reporting – Google Analytics
The Group uses Google Analytics, a web analysis service from Google Inc. to collect information about how visitors use the website. Google Analytics employs cookies that are stored on your computer in order to facilitate the analysis of your use of the websites. This in turn enables the Group to make improvements to the websites based on your browsing activity. This information includes pages visited, frequency of visits and where visits have come to the site from. The cookies collect information in an anonymous format and also store the IP address of your computer which may be used to provide an approximate location of the visitor. For more information on the specific cookies placed on your device to facilitate the use of Google Analytics and what each individual cookie does, please view the Cookie Policy.
- Online Advertising – Google Adwords
The Group uses Google Adwords, an online advertising/re-marketing tool from Google Inc. to place ads in Google search results and other websites which you may find of interest. To help the Group track sales and other conversions from our advertisements, the Group uses the conversion tracking feature provided by Google Adwords which places a cookie on your device when you click on one of the advertisements. The Group is not responsible for the placement of these cookies. Google uses the information obtained from conversion cookies to compile statistics including the number of users who clicked on the ad and the pages then accessed by each user. Conversion cookies are only active for 30 days and cannot be used to identify any personal information.
- Cookies
Use of Cookies on the Group’s Website
Cookies are small data files which are placed on the browser or hard drive of your computer. Cookies distinguish you from other users. This helps to provide you with a good experience when you browse the websites and also allows the Group to improve its website. It is important to appreciate that the service may not function properly if these cookies are disabled.
Persistent Cookies
The Group uses persistent cookies on its websites to store your browser settings for future visits. These are held for 1 year.
Session Cookies
Session cookies are used to identify your requests whilst you are logged into the website. This allows the Group to provide functionality relevant to your login and improve your website experience.
The Group uses session cookies throughout its websites which are essential to booking systems. Session cookies are used which store information related to your order to enable the Group to assist you if you have a problem with your bookings.
Use of Cookies
The Group uses the information obtained from your use of Cookies for the following purposes:
- To pre-populate your name and vehicle details;
- To assist and enhance your navigation through the website;
- Assist you with booking problems;
Blocking Cookies
You may refuse to accept cookies. It may be possible to do this by clicking “Tools”, “Internet Options”, “Privacy”, and selecting “Block all Cookies “using the sliding selector. Search via the “Help” function may provide other options.
Deleting Cookies
You can delete cookies already stored on your computer, for example: in Internet Explorer you manually delete the Cookie file. Search via the “Help” function for other methods of deleting cookies.
- IP Addresses
An “IP Address” (a number that is automatically assigned to the computer that you are using by your Internet Service Provider) may be identified and logged automatically in the Group’s server log files whenever you access the services, along with the time of the visit and the page(s) that were visited. The Group uses IP Addresses for purposes such as calculating usage levels of the services, helping diagnose server problems and administrating its services.
- Group Use of Information
The Group processes your personal identifiable information:
- For service administration purposes, carrying out its obligations arising from any contracts entered into by you and it and provide you with the information, products and services that you request from it;
- To provide you with information about other goods and services it offers that are similar to those that you have already purposed or enquired about;
- To notify you about changes to its services;
- To ensure that content of its site is presented in the most effective manner for you;
- To administer its site and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes;
- To measure and understand the effectiveness of advertising it serves to you and others.
The Group will ask for your consent before using your information for a purpose other than that it was provided for or authorized to use.
- Use of Information to Contact You
Reminder Purposes: The Group will only contact you for service intervals and safety reminders where you have given consent to do so. The Group may personalize the message content based upon information you have previously provided.
Social Media: Social Media communications such as: Facebook, Google etc will be responded to based upon the information you have previously provided.
Transactional: The Group will communicate with you in order to complete any transactional commitments.
- Circumstances when the Group may Release Your Information to Others
The Group does not share your personal identifiable information with organisations outside contractual requirements unless one of the following applies:
- It is necessary to comply with data protection laws;
- A legal requirement exists e.g. to meet a legal obligation or enforceable government request, detect and prevent or address fraud;
- Responding to matters of personal or public safety.
Below are the types of organisation with which the Group may need to share some of the personal identifiable data it processes with
- Analytics and search engine providers that assist the Group with the improvement and optimization of the website;
- Debit collection and tracing agencies;
- Central government;
- An Garda Síochána and security organisations.
- Storage of Personal Identifiable Data
All your personal identifiable data is processed by our staff in the Atlas Head Office, for the purposes of IT hosting and maintenance. This information is located on servers within the European Union where appropriate contractual safeguards are in place. No third parties have access to your data unless there is a lawful basis to do so.
- Duration for which the Group will keep your Personal Identifiable Data
The Group holds your personal identifiable data on its systems for as long as is necessary relevant to the transactional, tax and legal obligations and marketing interests consented by you.
Specific details of the Group’s Data Retention Policy can be obtained from the Group data Protection Officer, dpo@atlasautoservice.ie
- Data Security
The Group protects your personal identifiable data from unauthorized access, disclosure or amendments that it holds, including:
- Use of encryption;
- Two factor authentication;
- Secure storage locations;
- Regular audit and review of data storage and processing practices including physical safety procedures to guard against unlawful access;
Access to your personal identifiable data is restricted to employees on a need to know basis, suppliers and authorised representatives who are subject to contractual responsibilities.
Unfortunately, the transmission of information via the internet is not completely secure. Although the Group does its best to protect your personal data, it cannot guarantee the security of your data whilst it is transmitted to its site; any transmission is at your own risk. Once in receipt of your information, the Group will use procedures and security measures to prevent unauthorized access.
If you would like to ask a question or find out more Email : DPO@atlasautoservice.ie